Job Title: Event Vehicle Operator

Reports To: Director – Client Services

Location: New Orleans, LA

Schedule: Full Time; Weekends & Holidays are Required

Travel: 100%

SUMMARY

BeCore is looking for an Event Vehicle Operator (EVO) to execute innovative, impactful, and locally relevant event vehicle experiences for a global beverage company. The perfect candidate will work at both strategic and operational levels, supporting annual business plans and regional brand objectives for our client’s company.

WHY YOU’LL LOVE THIS JOB

You’ll hold a position in a fast-paced and dynamic agency that partners with our client’s company to drive brand image, loyalty, and relevance
You’ll play a key role in contributing to the success of our client’s business by ensuring event activations are timely, impactful, and illicit positive consumer outcomes
You’ll have fun traveling, attending events, and managing a versatile marketing tool in key regional markets

WHAT YOU’LL DO STRATEGY

Contribute expertise and knowledge of region-specific sports, music, art, and gaming cultures to develop a strategic plan for vehicle usage
Collaborate with our client’s internal teams to establish and maintain an integrated network across multiple departments
Administrate usage of the event vehicle while ensuring optimal utilization in target markets and audiences
Communicate daily with regional and national stakeholders to ensure alignment on event vehicle strategy and best practices

ACTIVATION MANAGEMENT

Coordinate event vehicle activation schedule based regional strategic priorities and consumer focus
Manage and execute end-to-end logistics for operation of the event vehicle; including, but not limited to driving, vehicle staging, set-up/tear-down, product procurement, entertainment, and operation of on-board equipment
Serve as public-facing brand ambassador and respond to consumer inquiries in a professional and friendly manner
Brief event organizers on vehicle capabilities and provide insightful ideas for event support
Secure permits as required

VEHICLE MAINTENANCE

Manage all aspects of vehicle upkeep to ensure reliability and operational safety, to include regular maintenance and annual servicing
Maintain cleanliness (interior & exterior) to preserve brand appearance at all times
Perform regular on-board entertainment system checks to ensure longevity of the client-owned assets

ADMINISTRATIVE RESPONSIBILITIES

Organize and present regional program plans for review and discussion
Develop event recaps for regional and national stakeholders
Possess consumer experience, event vehicle program, and brand acumen
Maintain a network of mechanics, equipment specialists, artists, DJs, etc.
Manage monthly and annual activation budgets, to include timely expense reporting

WHAT WE’RE LOOKING FOR IN YOU

You have an Associates or Bachelors Degree in events, hospitality, marketing, advertising, or related field, or equivalent industry experience
You have a focused interest in sports, gaming, and culture marketing
You’re confident, enthusiastic, resourceful, tech-savvy, forward-thinking, self-motivated, and a creative problem solver
You possess a high level of organization and have the ability to deliver excellent (and effective) verbal and written communications
You are equal parts proactive and reactive, and able to adapt easily to fluid situations
Your personal brand operates with an elevated level of integrity and professionalism
You’re collaborative and have the skills and interest needed to build and develop relationships within a marketing organization
You’re proficient in Microsoft Office tools (specifically Word, Excel, and PowerPoint), and have familiarity with business communication platforms, such as Microsoft Teams, Slack, Zoom, Google Meet, etc.
You may have pre-existing interest in, or knowledge of, brand heritage sports (moto, skate, surf, wake, etc.) and always looking for new opportunities
You might have pre-existing interest in, or knowledge of, local music and arts culture, or have experience as an emcee or DJ

BeCore

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Event Vehicle Operator