Imre is an independent, award-winning, brand-engagement creative agency that helps consumer and healthcare brands connect authentically with people in some of the most important decisions of their lives.
At Imre, we believe in the five core values of Empathy, Optimism, Kindness, Innovation, and Disruption as the basis for business. Our culture is steeped in the personalities of our three home cities (New York, Philadelphia, and Baltimore) as well as our WFA employees around the USA. We are LGBTQ+- founded, and for 30 years have strongly believed that diversity is one of the key drivers of great creative and one of the keys to our success.
We’re looking to add to our team of experts, and can’t wait to meet you!
PRINCIPLE RESPONSIBILITIES AND DUTIES:
- Showing an in-depth understanding of the brand’s clinical data, therapeutic category, current and pipeline competitive threats.
- Conducting continuous competitive surveillance, and sharing findings with the internal team (and clients, when applicable)
- Creating and present medical backgrounders to internal team members, and updating the team of new trends, relevant news, etc as needed.
- Working with Brand Strategy to review brand positioning, market shaping, and briefs for medical accuracy.
- Attending relevant scientific congresses for brands, and presenting clinical trends, findings, and brand implications to the internal team (and client, when applicable).
- Attending advisory boards, and other scientific meetings, and sharing brand implications to the internal team (and clients, when applicable)
- Build client trust by serving as the imre brand expert on the disease state and clinical data, and show an understanding of current and pipeline competitive threats.
- Act as agency Medical lead during MLR review process for bigger Creative projects.
- Work closely with Medical leads on pitches, and provide support through in-depth clinical research, recruitment of KOLs and development of discussion guide. Take detailed notes during KOL and HCP interviews.
KNOWLEDGE, SKILLS, & ABILITIES REQUIRED:
- Advanced life sciences degree required: PharmD, PhD, or MD (or equivalent)
- 3+ years of healthcare agency experience
- Pharma experience a must across HCP & DTC
- AOR promo advertising experience a must
- Attention to detail, ensuring consistency, continuity, and medical accuracy
- Communicates ideas and thoughts clearly
- Identifies medical inaccuracies and works to provide solutions proactively
- Works effectively and collaboratively with other team members
imre is an equal employment opportunity employer. Employment decisions are based on merit, qualifications, abilities and business needs. imre does not discriminate in employment opportunities or practices on the basis of race, color, citizenship status, national origin, ancestry, gender, sexual orientation, gender identity, age, religion, creed, physical or mental disability, marital status, veteran status, genetic information or any other characteristic protected by law. This policy governs all terms and conditions of employment, including selection, job assignment, compensation, discipline, termination and access to benefits and training.
