Who We Are:On Location is a global leader in premium experiential hospitality, offering ticketing, curated guest experiences, live event production and travel management across sports, entertainment, fashion and culture. On Location provides unrivaled access for corporate clients and fans looking for official, immersive experiences at marquee events, including the Olympic and Paralympic Games, FIFA World Cup 2026, Super Bowl, NCAA Final Four, and more. An official partner and/or service provider to over 150 iconic rights holders, such as the IOC (the Milano Cortina 2026 and Los Angeles 2028 Olympic Games), FIFA, NFL, NCAA, UFC, WWE, and PGA of America, the company also owns and operates a number of its own unique experiences. On Location is a subsidiary of TKO Group Holdings, Inc. (NYSE: TKO), a premium sports and entertainment company.
Position Overview
We are looking for an entrepreneurial, data-driven marketing leader to join the FIFA World Cup 2026™ Hospitality team as Senior Manager, Data and Analytics. In this high-impact role, you’ll help shape and measure the performance of integrated marketing campaigns across paid media, email, social, and web. You’ll work closely with channel owners and cross-functional teams to deliver actionable insights, build performance dashboards, implement attribution models, and optimize the customer journey while maximizing ROI. The ideal candidate combines a strong foundation in marketing analytics with hands-on experience in SQL and business intelligence tools—along with the curiosity, initiative, and problem-solving mindset to thrive in a fast-paced, collaborative environment.
No sponsorship for the role.
Key Responsibilities
Partner with digital marketing channel owners (Email, Paid Media, Website, Social) and stakeholders to assist in the planning, execution, and measurement of marketing efforts in support of the Hospitality Program for the FIFA World Cup 2026™.
Implement, optimize, and verify marketing attribution models to track ROI, optimize current campaigns, and better allocate future budgets.
Ensure data integrity and accuracy by working closely with developers, marketers, tag managers, and tracking platforms.
5-7 years of experience in digital marketing analytics, performance marketing, marketing operations, or business intelligence.
Per local requirements and in the interest of transparency, the range shown below reflects the prevalent current hiring range for this position. Hiring pay rates are based on a number of factors, including location and may vary depending on job-related qualifications, knowledge, skills and experience. The company strives to provide locally competitive rewards packages, which include base rate along with, as applicable, short- and long-term incentives, growth and developmental opportunities, and robust benefits, such as health care, retirement, vacation and other paid time off, and additional offerings.
Hiring Range Minimum:
$117,000 annually
Hiring Range Maximum:
$156,000 annually